Vegan anti-odorant brand, nuud, releases the Other Pack

Amsterdam, April 6 2021 - Nuud, the Dutch scale-up and disruptor in the personal care industry, introduces its newest product – the Other Pack – a new edition of the original Starter Pack, containing nuud’s unique and super effective formula in a brand-new neutral green packaging.The Other Pack will be available online from April 13th at nuudcare.nl and marks another step forward in the brand's mission for fresh armpits worldwide.

Personalized product offering

With the launch of the Other Pack, the anti-odorant Starter Pack is now available in two colorways: a light spring green or the brand’s signature pink, providing customers with more options to personalize their experience with nuud to better fit their personal style. 

“We received quite a few requests from customers that wanted their product to match their bathroom better, or who were looking for a different color to be able to distinguish it from their roommate’s, family member or partner. The Other Pack is for all of them. And for those who just love the color green.”

Creative Director and Co-Founder, Wilbert Leering

 

Super effective and totally innocent

The active ingredient in nuud is Ecocert micro silver which naturally neutralizes the bacteria that cause sweat to smell. Natural oils (almond, coconut, and castor) ensure that the micro silver stays just where it should. Nuud is free of aluminium, parabens, and salt. And, doesn’t contain artificial scents or alcohol. This makes nuud the best solution for sensitive skin. It’s also fragrance free and doesn’t leave stains on clothes. Besides, nuud doesn’t contain any animal ingredients so it is completely vegan.

Sustainable packaging & distribution

Nuud comes as a super concentrated cream. So, unlike conventional deodorants, you don’t need to use a lot. Apply a pea-sized amount and you’ll be fresh and odor free for days (the average is three). Using less results in less production. Which means less packaging and less frequent shipping. 

Nuud’s tube is bioplastic; made from sugarcane and 100% recyclable. It comes packaged in an unbleached FSC-cardboard box. To offset the carbon incurred by postal delivery services, nuud makes sure its own distribution is climate neutral.

About nuud

Nuud is a Dutch direct-to-consumer anti-odorant scale-up. The founders of nuud believe it’s time for a change in the deodorant world. So they’re turning the industry around and resolving all the major disadvantages of deodorant-use in one go with a revolutionary ‘anti -odorant’ formula. The hyper-concentrated cream is based on natural ingredients and packaged in a tube made out of sugar cane; it is both highly effective and has minimal impact on the environment.

 

NOTE FOR EDITORIAL TEAMS

Find all high-res imagery here: https://nuud.pr.co/media_kits/ 

 

For quotes, interviews and/or samples please get in touch:

 

Name: Chia Emelle

E-mail address: chia@nuud.care

 

Name: Sara Jansen

Email address: sara@nuud.care

Download PDF
Download PDF
About nuud - fresh armpits worldwide

Stop using deodorant, start using nuud: the all natural anti-odorant in a bioplastic sugarcane tube ♻️ 3-7 days effective 💪 free shipping worldwide 🚛 1 MILLION happy armpits!